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10 Ways to Add QR Codes to Your Company’s Marketing Mix

by  TashaCunningham

Have you ever heard of a QR code or Microsoft Tag? If those terms sound likes a foreign language to you, you\’re not alone. While major brands like Kraft Foods, Procter and Gamble and Macy\’s have embraced them in their marketing campaigns recently, the average small business owner doesn\’t have a clue about using QR codes to drive customers to their products and services.

Although they\’ve have been around since the early 90s, QR codes didn\’t catch on in the United States until recently. QR or Quick Response codes are 2-dimensional bar codes, similar to ones you would find on a price tag at the clothing store. Using a scanner or reader available on your smartphone, your potential customers can scan the code and see where it takes them. Major brands use QR codes to take customers to discounts, freebies and special promotions.  A Microsoft Tag works just like a QR code, but can only be scanned with a Microsoft Tag Reader.

‘QR codes have helped us introduce our company to an entirely new customer base,’ said Amy Bergeron, director of marketing at the Kursch Group, a commercial real estate company in Victorville, California. ‘We\’ve put QR codes in storefronts of properties we are marketing. Now when potential buyers scan the QR codes with their smart phones, it takes them to a website that is set to showcase a particular location. They can see pictures of the property, get details such as square footage and price and contact a realtor all without having to make a phone call or search the Internet.’

qrcode

Guerzo Business Solutions QR Code

While QR codes and Microsoft Tags can be used to educate potential customers about a product or service, they can also be used to reward them for their interest in your brand. Major corporations like Best Buy, Starbucks and Nike are using QR codes to cultivate new customers and thank existing ones who have been loyal to the respective brand.

‘We\’re seeing marketers using QR codes to create buzz and get consumers excited about their brands,’ said Matthias Galica, creator of ShareSquare, a founder and CEO of ShareSquare, a platform that allows anyone to create, share and market QR codes. ‘QR codes have been around for a long time and are in use around the world, but in the U.S., they\’ve taken off because now there is an installation base. As long as you have a smart phone, you can install a QR code reader. That has caused an explosion in the popularity of QR codes.’

So how can you use QR codes and Microsoft Tags in your business? Here are 10 ideas to get you started and remember, when potential customers go to the trouble of scanning your QR codes or tags, it is imperative that you give them something they can use.

1. GIVE THEM A DISCOUNT. When customers scan your code, reward them with a coupon for a 20discount off their next purchase.

2. GIVE THEM A DAILY DEAL. Encourage customers to scan the same QR code every day for a week to get a daily deal good for discounts, freebies and other rewards. This will create constant buzz about your product or service and keep your customers coming back.

3. GIVE THEM A FREEBIE. When customers scan your QR code, give them something free like a product sample or a 2-for-1 deal.

4. REWARD THEM FOR TAKING ACTION. Use QR codes to build your Facebook fan page or e-mail newsletter list. When customers scan your QR code, take them to a website where they can sign up for your e-mail newsletter or like your Facebook page. Once they complete the call to action, send them an e-mail with a discount, freebie or special promotion.

5. GIVE THEM A FREE DOWNLOAD. If you use e-books to market your business, use QR codes to distribute them. When customers scan the code, give them a free e-book download and the opportunity to sign-up to receive future special promotions from your company.

6. GIVE THEM FREE TICKETS. If you use event marketing to promote your business, use QR codes to hand out free tickets. When the code is scanned, make sure it leads to a website where potential customers can download their free tickets.

7. GIVE THEM EXCLUSIVE ACCESS. QR codes can be used to give potential and existing customers exclusive VIP access to events, sales and special promotions. When the code is scanned ensure that it leads to a website, video, text message or phone number that will allow customers to enjoy their exclusive access.

8. GIVE THEM A HEADS UP. If you want to pique a customer\’s interest in a specific product or service that you\’re planning to offer on sale, use QR codes and tags to tell them about it in advance. Place a QR code on your printed marketing materials that leads to a website where customers can get details about the sale and even pre-order.

9. GIVE THEM AN INVITATION. Use QR codes or tags in your event marketing to invite potential customers to events. If you\’re having a launch party for a new product, create a QR code that leads to the event invite and a way for customers to RSVP.

10. GIVE THEM SOME HELP. Use QR codes or tags to give customers more information about your product or service. Put a QR code or Microsoft Tag on your website, printed marketing materials or promotion items that leads to an FAQ web page where customers can get answers to their questions via e-mail or live chat.

Additional Tips:

  • Educate your customers about QR codes and how they can use them to get access to discounts, special offers and other promotions that will save them money on your product or service.
  • Show your customers where they can download QR code readers for iPhone, Android and Blackberry to unlock your company\’s QR codes.
  • Place links to popular code readers on your marketing materials to make it easy for customers to unlock your QR codes.
  • Use one of these five free tools to generate QR codes for your business

ShareSquarehttp://www.GetShareSquare.com

BeQRious http://www.beqrious.com/

Delivrhttp://delivr.com/

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Article Source: http://www.articlesbase.com/marketing-tips-articles/10-ways-to-add-qr-codes-to-your-companys-marketing-mix-4890165.html

About the Author

Tasha Cunningham is a newspaper columnist and technology expert who has been featured on CNN, MSNBC, the New York Times and numerous other media outlets.

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Laptops? So ‘00s!

  by Patricia Guerzo 

You just got your head around social media, and now something new has popped up on the marketing radar screen.  What is this new thing?  It’s a phone!

Smartphones are everywhere in the news, with stories about new tasks a phone can do, beyond making calls.  Smartphones are becoming the new PC.  It is predicted that October 2012 will be the tipping point where smartphones equal “function phones.” (Asymco 8/10/11 article, “155 Million Mobile Phone Users Don’t Use Smartphones”)

This change in technology has created an opportunity for businesses to tweak their marketing strategy and stand out to consumers.  While the whole area of smartphone marketing is new, I would like to share a “primer” to get you started.

First, get ready to be seen.  Unless your website is new, it may not be formatted for mobile viewing.  A smartphone will see just 10-15% of the page at any time.  Your web resource can easily format your site for smartphone viewing.

While this may seem insignificant, fast forward to next October, when more than half of all phone users may give a brand “halo” to companies that aim to be visually appealing on their phone.  Like the absence of a social media presence today, by next year any company whose site does not display properly on a smartphone could be viewed as behind the times.

Next, get a QR code, and link it to your Facebook Page.  Use this little picture on your print materials to link to a reader to your page using the smartphone that is probably within their reach.  QR stands for quick response, the time it can take from a visual cue to a connection to a URL.

A word of caution – it takes about 45 seconds to scan the code, and open the URL.  So don’t expect drivers to scan it while moving.  In some states, QR reading is the same as texting while driving – illegal for safety reasons.  Place it instead in locations where people are waiting – restaurant table, waiting room.

Once your URL has been loaded into someone’s phone, they can access it in their history.  Your site becomes one of several dozen in their handheld device’s history, separating you from the three trillion other websites.

Now, make it portable.  Apply your QR code to a tabletop vinyl display and put it up whenever your company has an event.  Leave it up in your lobby or window at other times.

Because these codes are so new, many advertisers surround their QR codes with text that tells the reader what that code will access – “Watch this video.”  This helps introduce the technology by providing benefits, so consider this simple technique to increase the activity on your code.

I love these tactics, because they are cost-effective (QR codes are free) and piggyback on the smartphone popularity that will last for the foreseeable future.  QR Codes may breathe new life into print and postcards, too.  Take an hour or two to work ON your business and get into the phones of your new customers!

Top 10 SEO Facebook Strategies

by batteriescompany

facebook-logoFacebook is more and more becoming a ‘second home page’ for organizations on the web and has recently developed a number of innovative options for Pages to get increased traffic through the tried and true techniques of search engine optimization. Making use of important web optimization tactics on your Facebook Page can help you to progressively acquire more Facebook devotees. Search engine optimization reveals your Facebook Page to Facebook\’s total user base. In fact, Facebook has taken big steps to improve its own web optimization in recent weeks and months, increasing its own worth and creating opportunities for Page managers to benefit immediately.

Listed below are TEN SEO techniques and tactics every Facebook Page user will need to understand:

1. Decide on the Best Title for Your Facebook Page – and Don\’t Ever Change It

Choosing the right identity on your Facebook Page is crucial. For instance, if your name appears too spammy, people will probably be less likely to talk about it with their associates on their own page and more likely to conceal your updates from their Facebook feed. Secondly, don\’t give into the temptation to choose a completely common page title. Facebook\’s intention for Pages is that they legitimately characterize businesses and brand names, as well as stars. Recently, Facebook has been disabling updates for common Pages.

The bottom line: Work with your corporation\’s true title as the name of the page and when you choose your Page\’s name, don\’t alter it. Facebook makes use of your Page name in the title of the Page, Fujitsu lifebook t4210 battery and considering that Google dings webpages when their particular titles change, changing your Facebook Page\’s name can cost you SEO points.

2. Select the Very Best URL for Your Facebook Page

Facebook recently provided the flexibility to choose a title for your Facebook Page, just about the most important SEO option on Facebook to date. Facebook wants Pages to legitimately stand for the identities of businesses. Brand names with commonly used titles have had their rights suspended previously.

The soundest solution would be to decide on a username which authentically presents your online business or company. As soon as you select a Facebook username/URL for your Page, it cannot be altered. So, look for a username you are going to be at ease, and satisfied, with for the future. If you have a company that specializes in replica watches, make the URL something to do with replica watches.

3. Use the ‘About’ box to Place Key Phrase-Thick Content at the Top of the Page

One critical SEO approach that needs to be utilized in your Facebook Page whenever achievable is inserting key phrase-thick content as close to the top of the Page as it can be. Since Facebook restricts exactly where Page managers can place substantial sections of textual content on the Wall of Facebook Pages, the ‘About’ box basically is the best location in the CSS structure of the page to incorporate custom content. You will find there\’s 250 character restriction, so choose your words, Toshiba PA3534U-1BAS Battery and phrases sensibly.

4. Use the ‘Info’ Tab to Add Extra Critical Key Phrases, Content, and High Precedence Backlinks on Your Page

Facebook creates an ‘Info’ tab for each Facebook Page which has fields made up of important illustrative data about the Page. It\’s imperative that you complete all these fields, for the reason that they provide the option to add keyword phrases, content, and hyperlinks that may improve the content material rating within your Facebook Page for many kinds of Google queries. The specific fields existing could differ based on the type you choose for your Page whenever you create it, so pick out the class which most effectively meets your business needs.

5. Develop ‘Static FBML’ Boxes and Tabs to Place Lengthy Content Material Plus More Static Backlinks on Your Page

While chances to place substantial blocks of textual content on the default tab of the Facebook Page tend to be quite restricted, Facebook enables Page managers to set-up supplemental boxes or tabs which could carry any type of subject matter, including text, images, and hyperlinks. Adding content boxes or tabs to your Page could be a terrific way to supercharge the score of your Page.

6. Publish Direct Backlinks Aimed at Your Website Inside Your Page\’s Stream

Status updates offer a highly effective solution to place direct backlinks at the top of your respective Page. Since Google boosts ranking for webpages which link to relevant internet sites – and penalizes pages which link to irrelevant web pages or that add a great number of inbound links too suddenly – posting hyperlinks in status updates can be quite an effective and reliable approach to better rank your Facebook Page.

You can find 2 methods to submit hyperlinks:

a. Including the URL within the text of the status update itself.

b. Using the ‘attach link’ function.

7. Add Pictures with Captions, Activities with Descriptions, and a Conversation Discussion Board

This almost goes without saying, yet it\’s crucial that you regularly spread useful subject matter on the Facebook Page, along with always making use of all offered illustrative fields on every single kind of content shared. When posting images apply lengthy, Bosch 2607335037 Power Tools Battery and key phrase-thick explanations. Use the resources Facebook provides for your entire gain.

8. Create Inbound Links to Your Facebook Page from the Internet by Posting Backlinks to Your Page on All Your Websites

Just as a good number of inbound links from high-authority web pages can help improve PageRank for regular internet websites, acquiring inbound links for your Facebook Page may improve its PR as well. You can accomplish this with text backlinks, but Facebook has also developed a badge which it encourages Page managers to utilize.

9. Get Intra-Facebook Inbound Links by Simply Acquiring More Facebook Supporters

The more fans you get, the more backlinks you will have to your own Page inside of Facebook. For Pages with thousands of supporters, the volume of backlinks mounts up.

10. Reinforce Intra-Facebook Linking by Getting Followers to Review and Like Content in Your Stream

Whenever supporters comment or like content in your Facebook Page\’s stream, Facebook links their name back to their own Facebook profile page. Subsequently, once the profile stubs of those supporters who\’ve put up feedback and likes on your own Page are listed, Google will discover more reciprocal links between your Page and your Page\’s followers, which it will see to be a much better relationship. This results in a cycle of enhanced link weight from the listed profile page stubs to your Page.

Article Source: http://www.articlesbase.com/seo-articles/top-10-seo-facebook-strategies-4733433.html

About the Author

www.batteries-company.com – Australia leading battery company for Toshiba laptop batteries, HP laptop batteries, Fujitsu laptop batteries, Olympus camera batteries, Canon camcorder batteries, Makita power tools batteries, Dewalt power tools batteries.

Try a Virtual Assistant

by Keridak Kae Silk

Virtual Assistants are usually home-based workers, who have a wide variety of expertise valuable to businesses.  In this way business can have the luxury of a secretary, a “Girl Friday”, a greeter, gate keeper, book keeper, social net-worker, techie… and on the list can go. Each VA has their own set of skills and abilities.

Owning and running any business is time consuming.   It is important to decide how best to spend your time.  Isn’t  it best spent making money, working directly with clients?  Wouldn’t you rather spend your time following your passion? If so, make a list of all the tasks that are needed to successfully run your business. Include all the tasks that you wish you had time to get to.

Perhaps, you’d like to start a blog or create a following with twitter. Perhaps, you are ready to create an event. (With all the possibilities of receiving payment, keeping track of ticket sales, marketing the event, and what if there is a chicken or fish option?) How to you find the time?

The great thing is that you don’t have to. Virtual Assistants fill the gaps and free you up to do the things that you do best.  Most businesses don’t think twice about hiring an accountant or book keeper.  Use that same freeing way of thinking for the other tasks you may have been avoiding or just haven’t had the time to get to.  Take your list and look for a VA to fill the gap.

Virtual Assistants range from the new & less experienced to those with strong, well managed, high tech skills.  Fees also have a wide range.  You need to decide your budget, the level of expertise you will need and the level of professionalism.  Is your business best served by a bargain basement VA or are you ready to work with higher end, high skilled professionals?

Once you have a list of needs; go through and rate each with how important it is to your business success.  Then go through the list again and place a star next to the things that you either love to do or feel you cannot let go of.  All the tasks that are left are possible tasks that a VA can take off your hands.

This article may be published in your blog or newsletter by including the following:

Authored by Keridak Kae Silk, MS, DTM: Virtual Freedom VA Services/Funding Success Grant Services, 866-279-8666, keri@fundingsuccess.us , http://www.fundingsuccess.us/wp/

Letting Go to Grow

by Patricia Guerzo

To achieve more, aspire to do less yourself, and more through others. This is such basic advice, why is it so hard to do?

One reason – you’re too close to the story to see the plot.  You have a one-man play instead of a production.

Another reason – you form new relationships with the service providers.  This takes time, yet results are needed right away.  Break-in time period can be awkward, and requires structure that might not exist.  More work!

Yet another reason – it takes time to locate the right resource for you.  Friends and family can be tempting, but carry high risks.  Do you really want your mother to be angry because you fired your payroll firm?

I help business owners see where their time is best spent, and what can be outsourced.  We create a plan to prepare for the transition.  I then work the plan to make the outsourcing successful.

What keeps businesses from outsourcing?  The answers may surprise you.  Here are a few that surprised the owners themselves.

  • If rules are communicated orally, contractors will produce inconsistent work.  Procedures must be written down, boring as that may sound.
  •  Owners become managers of the outsourced work.  This is a new skill for some, and requires some structure to help the owners succeed.
  • It is even more helpful to have an adviser after outsourcing.  The business is bigger.  New opportunities can now be pursued.

If you feel like there are not enough hours in the day, find someone to talk through your options.  There are many service providers with low minimum requirements and reasonable rates. Be sure to check out more than one option, and look on social media sites to validate the website and brochures.  Or contact your friendly business adviser, who specializes in knowing those providers.

What would you most like to outsource in your business?

To use this article in your newsletter or blog- you must include the following: Patricia Guerzo, President of GBSC, is an accomplished business executive with a proven record of enhancing bottom line results.  http://guerzo.com

Workplace Humor: Are We Having Fun Yet?

By Allen Klein, MA, CSP (aka Mr. Jollytologist®)

“If you want creative workers, give them enough time to play.”

– John Cleese

Work places are not necessarily fun places. Yet research has found that people who have fun at work are apt to be more productive and have a lower rate of absenteeism.

How to add some fun to a not-so-funny workplace is, of course, a challenge. A recent issue of Inc. magazine, however, gave some clues of how to do just that. Some of their suggestions and examples are below.

  • First, identify people at your organization who share some common traits such as having attended the same college, bike to work, or perhaps have the same first and last names that begin with the same letter. Then, bring one group together at a time and see if they can determine the common denominator.
  • Doing spring cleaning in your office? Make that fun too by offering prizes for the oldest or strangest or funniest items to emerge from the clutter. The most fossilized food gets a special prize.
  • Post a cartoon, without it’s caption, or photograph over the copier each day. Have employees add a funny caption on a piece of paper underneath the photo or cartoon.
  • For a great social lubricant at meetings, or a way of getting to know new employees, ask everyone to write down two facts about themselves that are true and one that isn’t. Then have people try and guess which is the fib.
  • Hold a food fest. Have something like a cookie contest or barbecue rib-off. Ask employees to bring their favorites in those categories and have judges or customers select the best.
  • One company, P. J. Salvage in Irvine, California, lightens up their staff’s workload by providing tea and scones every afternoon at three.
  • Another company, Sub Pop Records in Seattle, Washington, once hired a pet psychic for a day. Employees brought in their furry friends for an analysis session.

As the Inc. magazine article shows, there are lots of ways to add more fun to dull workdays. But you’ve got to plan them. Sometimes fun takes a little bit of work.

Allen Klein is a professional speaker and author of The Healing Power of Humor. He can be reached at humor@allenklein.com

The Attitude of Entitlement and How to Fix It!

By Stephen J. Blakesley 

 

Recently, I spoke to a wonderful group of Human Resource executives. The group from the Houston area known as the Bay Area Human Resources Management Association (BAHRMA) met to “sharpen their saws.” I was asked to participate and shared my thoughts on Strategic Performance, its value and how to get it.

During the presentation a young lady raised her hand to comment and told of a situation that echoes around our country, today; She told of an attitude of “Entitlement with which they struggle.”

The “Big E,” as we call it, is when employees express their belief that others and the organization to which they belong, are somehow blessed by their presence. Often there is no evidence supporting their right to a favored state, just a belief in their own minds that they, somehow, deserve special treatment, recognition, pay or all three.

She put it like this; “We are consistently faced with younger employees believing that we (older employees and the company) are somehow fortunate in our association with them.

They come to work late or miss deadlines and believe it to be Okay,” she says. “It seems, as if, they believe the organization should be thankful that they decided to come to work, at all.”

The Entitlement attitude seems to be more prevalent among younger employees. Our experience has been that many of the Generation Y employees do, somehow, believe that they have a right to a job. A belief, I support, at least in part. I believe that there is work for anyone who wants to work, not necessarily the work you may want, but work from which you can earn a living. That does, somewhat, differ from the Generation Y notion.

So, what can or should you do about an attitude of entitlement, whether it comes from Generation Y employees or elsewhere? We believe that corporate America is in control and if the attitude of Entitlement is an issue, in your company, you can do something about it. Here is what we recommend:

  1. Clearly state expectations before you hire anyone.
  2. Get agreement before you hire
  3. Have a “Zero Tolerance Policy”
  4. Operate with integrity

Many organizations complain about poor attitudes but shoot themselves in the foot by not being clear about the values of the organization, their expectations of the employee and enforcing their own rules. Organizations should know their values and clearly share them with potential employees, but few do, they should create a “Top Ten Reasons People Work for XYZ Corp.”, A Values Statement, and a clear, easy to read statement of expectations in the job a candidate is being asked to fill. Get them to sign and date those documents and keep them as a permanent record that the candidate acknowledged your expectation and agreed to them. That document should go in the employee file. That takes care of item 1 & 2, now let’s talk about the rest.

Many organizations want people who have a great attitude, many do not, but it is their own fault. They continue to believe that they can put into someone something that is not there, hire someone that is marginal, and somehow expect superior performance. That seldom occurs. The key to having the right people and attitudes on your bus is hiring excellent people, in the first place and realizing we are all human and make mistakes, sometimes hiring the wrong person. When you hire someone who does not wish to adhere to something they agreed to before the hiring and obviously the wrong person for the job, fire them. That takes care of 3 & 4 above.

Applying these four simple rules will, I guarantee, diminish the number of employees that believe they are entitled to their jobs, but most importantly, send a clear message to the many people in your organization that you value their good work ethics and operate with integrity.

Stephen J. Blakesley, Managing Partner, GMS Talent L P ( http://www.gmstalent.com ) is a Successful Entrepreneur, Marketeer, Author, Radio Show Host, and Speaker. His two, most recent books, “The Target-The Secret to Superior Performance; ( http://www.targetthebook.com ) and Strategic Hiring – Tomorrow’s Benefits Today are top resources for business owners, mangers and C-Level executives.

Article Source: http://EzineArticles.com/?expert=Stephen_J._Blakesley

  

Transform your Space, Transform your Life in 2011

A local organization expert shares some tips with Evanston Patch readers.

Many people resolve to “Get More Organized” in January. Is this one of your New Year’s resolutions year after year?

Working with my clients, I witness the struggles people have to get and stay organized. Many people just can’t do it alone and need a professional organizer to work with them. But many others just need some simple tips to jump-start the process.

In my opinion, being disorganized takes a toll on our health and well being, both at home and at the office. I believe our personal space should be a sanctuary from life’s chaos, not a repository for its artifacts.

Clearing out the physical clutter allows us to have more space, more time and more positive energy in our lives. The average American spends 55 minutes a day looking for something they know they have but can’t find. Wouldn’t you prefer to use that time for yourself and your family?

I believe disorganization comes from deferred decision-making and clutter is the physical manifestation of indecision. So be the “decider!!”

Do you keep too much paper? 80 percent of what we file is never looked at again. And we tend to wear 20 percent of the clothes in our closet. The other 80 percent just takes up space and gets dusty. 

Do your kids have too many toys and complain they can’t find anything to do? As a former teacher, I know how to help people set up their homes to maximize the educational value of toys. Toy rotation is one method. Museums rotate their collections rather than putting every item on display at the same time.  So you don’t need every toy, game, or puzzle out at the same time either.

If you resolve to start out the year getting more organized, here are some tips that may help you:

  • Start with a vision of your ideal space (home or office) Are you going for a “Zen” look? Or do you like to have things in sight that give you pleasure to look at? Use magazines to help you if you aren’t good at visualizing.
  • Be realistic: Don’t say, “I’m going to organize my entire house today.” Start one piece at a time: with one drawer or one shelf of a closet.
  • Set a timer for 30 minutes and see how you feel when it rings. Can you keep going or have you done enough for one session? This helps people who feel that it’s not worth starting if you can’t organize your whole project in one sitting!
  • Use sticky notes to sort into piles/stacks as you go along (keep, trash, recycle, donate).
  • Keep like things together and use containers to bring order to chaos. Smaller items can be put into small plastic bins, or small boxes.
  • Avoid Zig Zag organizing. This means stay on task in one room and don’t run all over the house putting stuff away in different rooms. Use your labels for that. For example, make a label that says “Put in Basement later,” or “Put in Garage later.” Then do it later, not now!
  • Use the 2-3 second rule for keeping the momentum going: If you need more than 2-3 seconds to decide on a item or piece of paper, put it in a “sort later” or “read later” pile.
  • In general, remember the simpler the system is, the better it is. Also, store items closest to their point of use.
  • Keep in mind your “public” and “private” spaces when making organizing decisions, as well as “in season” or “out of season.”
  • Keep the things around you that you like to look at and that have meaning for you.
  • Don’t hold on to things that someone else can use: Donate, donate, donate! Or use freecycle.org.

And finally, here is a  “mind trick” to help you clarify what you really want to keep. Pretend you are moving in one week to a much smaller space, and hiring really expensive movers! This helps you to identify the relative value of your things. Remember, if everything has equal importance/value then nothing has value or importance to you.

So get rid of your clutter, free your space and enjoy an organized, healthy 2011!

 Cindy Levitt is the owner of Peace by Piece Professional Organizing and Design in Evanston. You can learn more about her business by visiting its website: http://www.pxporganizing.com/ and you can find her on Facebook at www.facebook.com/pxporganizing.

Make Time to Accomplish Your Goals Now

Make Time to Accomplish Your Goals Now

Ali Brown

Have you ever had one of those days when you are busy working on your business all day, but at the end of the day you feel like you’ve accomplished nothing? You’re not alone. In today’s competitive environment, it’s not enough to be busy — you need to be productive, working toward your goals and your bottom line, or your business won’t thrive. 

Your most important skill is being able to make TIME for your money-making business visions. That’s the difference between being a “hamster on a wheel” versus finishing that information product, starting that membership program, or hosting the live event of your dreams.

So, if you need some strategies to get your day moving in the right direction, read on for a few helpful tips:

Know your most productive time. Are you the type who jumps out of bed full of energy and your highest level of creativity, or do you not hit your stride till the afternoon or evening? Know when you hit your peak and schedule your most important tasks then.

Block your time for designated tasks. Your most vital appointment to keep is with yourself. Schedule time for getting your important goals accomplished each day and don’t let another week, month, or year go by without achieving your business visions.

Delegate your distracters. That email needs answering, and you need to update your social media accounts, and that invoice needs to get sent out. Life needs attention, but delegate everything you can to your virtual assistant to clear your decks and your mind for productive work.

Create a Zen workplace. You won’t get your best work done if the TV is blaring, the phone is ringing off the hook, and a pile of overdue bills is staring you in the face. Make your workspace a place where you love to be that is tidy, comfortable, and beautiful and that promotes your creativity.

Take breaks. It’s tempting when you are under a deadline to power through your lunch and not get up from your chair. But getting up, moving around, and getting the blood flowing will help reenergize and refocus your mind. So take 10 or 15 minutes to revitalize, and then get back to it.

Fend off the time zappers. Whether it’s your smart phone alerting you to a post on your Facebook account or your friend down the street who drops by, you need to guard your productive time. Turn off the smart phone and let your friend know you’ll touch base later and get back to work.

Keep it simple. You know how you decide to recover a chair and pretty soon you’re remodeling your entire home? It’s easy to complicate things and then they become overwhelming. Keep your goals in front of you and when you go off on tangents, gently guide yourself back to the essential task at hand.

Let go of what doesn’t matter.  You can waste time obsessing about some of the little details that can be highly distracting. Step back, get some perspective, and stay focused on the big, money-making picture.

Schedule downtime. It’s tempting when your overloaded to work the weekend, but don’t do it. You need your time off to rest, recharge, and play so that you won’t get burned out. It’s amazing how much creativity emerges during these restful times. Sleep is essential as well (and recent studies reveal how important sleep is for weight loss too!).

Work on one thing at a time. In case you haven’t heard, multitasking doesn’t work. You’re less efficient at each task you try to do at the same time. Focus on your one essential objective and you’ll get it done faster and better.

© 2011 Ali International, LLC

Millionaire entrepreneur mentor Ali Brown teaches women around the world how to start and grow profitable businesses that make a positive impact. Get her FREE CD and articles at http://www.AliBrown.com

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